Tsingtao Racing

Creative / Responsive / Social

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beers, bikes
& catsuits

it's a hard life

kicking it off.

When client Tsingtao Beer launched a racing team in 2013 to compete in the British Superbike Championship,  we were on hand to support them across digital & social.

Recognised as the most exhilarating and exciting domestic championship in the world, the MCE British Superbike Championship, provided a great opportunity to tap into a highly engaged social community.

The end of the 2014 season saw Tsingtao Beer rider Danny Buchan crowned the Pirelli National Superstock 1000cc Champion.

2015 sees the team bring the iconic Italian manufacturer, MV Agusta to the British series, competing on both MV Agusta F3 and F4RC.


bring the track to life

capturing it all.

Working as part of the Tsingtao MV Agusta race team, we are on hand at each round of the championship providing live social across Facebook, Twitter & Instagram, with both pre and post race build up.

A fully responsive site was created to support team news, provide rider profiles and capture life behind the pit lane.


some work